Suvi Nenonen, Kaj Storbacka, Alexey Sklyar, Hans Kjellberg
(2024) Industrial Marketing Management, Vol. 123, p. 12-30
(Article in journal)
2022
Zsófia Tóth, Alexey Sklyar, Christian Kowalkowski, David Sörhammar, Bård Tronvoll, Oliver Wirths
(2022) Industrial Marketing Management, Vol. 102, p. 438-450
(Article in journal)
2020
Bård Tronvoll, Alexey Sklyar, David Sörhammar, Christian Kowalkowski
(2020) Industrial Marketing Management, Vol. 89, p. 293-305
(Article in journal)
Suvi Nenonen, Kaj Storbacka, Alexey Sklyar, Pennie Frow, Adrian Payne
(2020) Industrial Marketing Management, Vol. 87, p. 276-290
(Article in journal)
2019
Alexey Sklyar, Christian Kowalkowski, David Sörhammar, Bård Tronvoll
(2019) Journal of Marketing Management, Vol. 35, p. 974-991
(Article in journal)